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Andy84
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迪士尼雖然掛四部,但是有"神鬼奇航"幫它止血,大賺幾十億美金,

迪士尼的動畫除了皮克斯幾乎成過往雲煙,根本是靠吃遺產在過活,

之所以迪士尼都放不開尺度,大銀幕後:好萊塢錢權祕辛 有寫到一個米達斯公式,

作者觀察到「十億美元(票房)俱樂部」的影片都有以下的共通點(譯者宋偉航,2011):

第一. 改編自童書、漫畫、連篇小說、卡通,或是像「神鬼奇航」改編自主題遊樂園的遊樂項目。

(They are based on children's fare—stories, comic books, serials, cartoons, or, as in the case of Pirates of the Caribbean, a theme-park ride.)

第二. 以兒童或青春期的少年為主角(至少在電影劇情發展過程中如此)。

(They feature a child or adolescent protagonist (at least in the establishing episode of the franchise).)

第三. 劇情如童話,軟弱或是無能的少年歷經艱險、蛻變,成為找到人生方向的堅強成人。

(They have a fairy-talelike plot in which a weak or ineffectual youth is transformed into a powerful and purposeful hero.)


第四. 兩性的愛情關係即使不合嚴格的柏拉圖式標準,也屬純潔堅貞,沒有****、狎戲的暗示,沒有挑逗的用語,連影射兩情相悅的交歡場面也看不到。

(They contain only chaste, if not strictly platonic, relationships between the sexes, with no suggestive nudity, sexual foreplay, provocative language, or even hints of consummated passion. (This ensures the movie gets the PG-13 or better rating necessary for merchandising tie-ins and for placing ads on children's TV programming.))


第五. 都有長相詭異、性格古怪的配角,正適合做玩具和遊戲授權。

(They include characters for toy and game licensing.)

第六. 衝突場面-縱使場面盛大、喧囂震天,特效讓人看的目眩神馳-描寫卻不算寫實,也少見血腥,即使觀眾設限,分級至少也在「輔導級」。

(They depict only stylized conflict—though it may be dazzling, large-scale, and noisy in ways that are sufficiently nonrealistic and bloodless (again allowing for a rating no more restrictive than PG-13).)


第七. 結局圓滿,主角打敗強大的惡勢力和超自然力量(大部分都還可以拍續集)。

(They end happily, with the hero prevailing over powerful villains and supernatural forces (and thus lend themselves to sequels).)

第八. 運用傳統或是數位動畫,動作場景、超自然力量、精細複雜的背景等等,都以人工製作。

(They use conventional or digital animation to artificially create action sequences, supernatural forces, and elaborate settings.)

第九. 選中的演員都還沒有大明星的身價-至少票房號召力而言還不算有。(例如「蜘蛛人」的男主角陶比˙麥奎爾演出此片的時候雖然已經小有名氣,拿的片酬卻只有四百萬美元和「淨利分紅」(大家應該還記得,這可不是以流入片廠「交換中心」營收為計算基準的分紅)

(They cast actors who are not ranking stars—at least in the sense that they do not command gross-revenue shares. (For his role in Spider-Man, Tobey Maguire received only $4 million and a share of "net profits," which do not divert from the revenues flowing into the studios' coffers.))

撒拉哈是我唯一注意到潘妮洛普茲會演戲的一部,

她的同伴被槍殺那一段,其激動的神情,至今我還印象深刻,

而且根據好萊塢電影經濟的內幕一書批露,

很多好萊塢電影光靠作帳或是各地政府拍片補助就賺飽飽了,

真正的票房只是多賺的,還有後續的video跟有線台授權...
舊 2012-03-22, 10:12 PM #33
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